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SEO – What is search engine optimisation?

SEO, or search engine optimisation, is the discipline that focuses on ensuring your website appears high up on search results pages. This mainly focuses on Google, which is by far the most influential search engine, but it is also targeted to Bing and Yahoo as well.

There are a number of actions that you can take and things that you can do both on your website, and in other areas of the web to help you move your dealership’s website higher up in search results pages. In this guide we are outlining the basics of SEO to give you a nice clear understanding of what it is, however, down the line we will have a number of other guides to offer you insights on how you can improve your website’s rankings!

If you want us to help you with your SEO and help your website perform better in search results pages, then you may be interested in our SEO Package. You can read more about our SEO package here.

For more information about SEO you may want to read some of the handy, helpful guides in our Learning Hub. Here are some of our SEO guides:

What is SEO and why is it important?

What is local SEO and how can it benefit your business?

Google My Business: What is it and why is it so vital?

Online reviews – why they matter and how to get them

Content tips for SEO

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